How Does an Internet Marketing Article Make Money?
Okay, you've got to be wondering how the hell an internet marketing article makes money. Here's the deal . . . Most people using the internet are browsing around trying to find an answer to their problem. When they come across your article, and it is well written and helpful, it immediately establishes you as an expert. When that happens, and you effectively left them hanging a bit to want more, the reader is going to click the link in your author resource box to learn more about you and solving their problem.
That is part one of the process. That is, to get people to first read your article, and then convince them that they should click your link. How you make money is where you pull them to when they click that link. Hopefully your link is related to the topic you wrote about, otherwise the reader will leave your destination page faster than they got there.
Once you've gotten your reader to click your link, in my opinion you have a "hot lead," and you need to capitalize quickly. How that happens depends on what your goal is. For example, if all you want to do is sell an affiliate product, you can direct them right to the product's sales page and let them do the selling. That way you don't even actually have to own a website to make money online (note that EzineArticles.com and other popular sits have some restrictions on doing this).
The better strategy for your internet marketing article is to send them to your own squeeze page, or a site that "squeezes" the visitor towards opting in to your mailing list. That way you have captured their email and you can follow up to continue to send them valuable information and lead them to buying your recommended affiliate product and additional back-end products.
Or Maybe you just want to drive traffic to your site so you can increase your stats and sell more ad space. If you have a blog, for example, your goal might be to get them to subscribe to your RSS feed. Whatever the case, give them an incentive to perform the action that you are trying to get them to achieve. Give them a free report for signing up for your newsletter or feed, for example.
Just be sure to have a clear plan, and match a high quality affiliate product with a great sales copy that converts to your keyword rich internet marketing article.
