How to Write a Product Review
When asked what I would do differently if I started my internet marketing business all over again, my answer would be to learn now to write a product review earlier in my career.
Writing product reviews is one of the easiest way to convert website visitors to customers. You know if they type in "product x review" in Google, they are buyers that just wants to confirm that they are making the right purchasing decision. That means you have a hot lead visiting your site. I'd rather take 100 "reviewers" than a 2,000 StumbleUpon visitors any day - hands down.
Learning how to write a product review is low hanging fruit. Not only is there generally a lower number of competing pages, but the quality of the reviews are generally not that great. In fact, chances are the reviewer never actually used the product to begin with, so they are unable to share their experience with the product.
That doesn't mean you can't actually write a review without actually using the product. Real testimonials from you, the reviewer, will produce the best click through rate, but if for some reason you cannot actually test out the product yourself or give an "expert opinion," there's another solution. Interview current customers and get their feedback. By asking other people for their testimonials, you can make conclusions and a recommendation. But, again, the best reviews are those that you actually test yourself and can compare to competing products.
As you write your review, some things to be sure to include are:
- Your overall reaction to the product
- How you use the product
- The pros and cons of the product
- Any limitations to the product
- The problems the product solves and additional benefits
- Keep in mind who your readers are
Try to be the expert whenever possible by reviewing products in an industry you are familiar with. Also, try to have a story telling, conversational tone. By painting a picture and appealing to the emotional side of the reader, you can come across as more persuasive.
This will get you started on writing your product reviews and selling more affiliate products. Once you have the content written, use a review site generating software program like Review Site Dollars to quickly build and publish websites that can pull in massive profits from your expert review.
